1. Gothenburg is the second largest city in Sweden, the first being Stockholm. Gothenburg is the largest of all of Sweden's non-capital cities and is home to 533,260 inhabitants, not including the surrounding metropolitan area. While Stockholm is more globally acknowledged, Gothenburg is still widely known throughout Scandinavia and Europe as being a hub for business, education, social & cultural importance, and technology. The city was rated by Forbes as the 12th most inventive city in the world in 2013. Following Stockholm and Gothenburg, the other Swedish cities are much smaller and more rural.
2. Gothenburg is smaller than Stockholm but still offers almost everything you could find in the capital city, except for specific tourist attractions. Gothenburg has nearly all of the same goods and services available as Stockholm does, but does not have the same sightseeing opportunities, museums, historic sites, etc. These types of things are only found in one location.
Since Gothenburg is the second largest city in Sweden, it offers many items and services that would be unavailable in most of the smaller towns in the central/northern parts of the country. People living in the more rural towns do not have access to many big-name chain stores, or specialty shops. They often need to commute to one of the two big cities when making large purchases, or when they need to find a specific item that cannot be bought in a generic department store.
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